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#41 | Link |
Derek Prestegard IRL
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A service I worked on called Movies Anywhere uses HEVC wherever possible. This is a free service dealing with premium Hollywood content. It was free because it was tied to the digital rights you get when you buy a title on disc or at a streaming service.
We had no HEVC licensing costs, and were comfortable taking the risk. We delivered, 4K, with HDR, Dolby Vision, Atmos, etc.
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These are all my personal statements, not those of my employer :) |
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#42 | Link | ||
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Real world, it gets down to the potential benefits of reduced bandwidth costs versus the extra storage costs of having multiple codecs and the complexity of encoding and managing a multi codec service. Plus if a service is live and not being hugely profitable, the instinct is to leave it as it is rather than make a big capital investment in long-term operational cost savings. And HEVC in browsers is relatively new and kinda came out of the blue. Services could be working on multi-codec but not have launched yet. Also, a lot of services you've mentioned aren't really monetizing quality, and so reducing bitrate, even with a quality hit, is a much easier knob to control storage and bandwidth costs. And if a service didn't archive the source, but just kept distribution encodes, reencoding a mediocre H.264 into HEVC doesn't offer nearly the same benefits as encoding fresh from the source. This has been pretty common to save on storage costs. Real-time HEVC encoding takes a few times more compute/pixel, and would require hardware upgrades if a service is using low-power fixed function H.264 encoders. We're not seeing much live AV1 for similar reasons (although it is several times slower yet than HEVC). The extra capital and/or operational costs per channel may not pencil out for low-viewership streams. And, at least, would require a new budget cycle. Quote:
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#43 | Link | ||
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Join Date: Aug 2009
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Please try to get this into your skull: it's not about "feels", it's about financial realities. I personally lol'ed hard at the graph on the previous page: 2 patent pools, 8 unaffiliated entities. Nice. Unless you have a reliable source from all 10 entities pledging there won't be "content fees", jumping into HEVC carries the huge risk that one or those 10 entities will come to collect content fees years after you've spent time and electricity encoding your content to HEVC. Now, if you are a pay-to-view service, those fees can be rolled into the cost the customer pays to view the video, but free-to-view services serving tons of video to anyone who asks and making tight margins per video from ads don't have that option.
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Last edited by kurkosdr; 22nd August 2023 at 20:29. |
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#44 | Link | |
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Last edited by kurkosdr; 22nd August 2023 at 20:13. |
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#45 | Link | |||
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VP9 also got a lot of very optimistic promises made about bitrate savings over H.264 that never really paid off, largely due to x264, but also because of some poor design decisions that forced a lot of serialization for encoding and decoding. The VP9 toolchain was fine for YouTube splitting up lots of single-threaded chunks across lots of instances, but not for a lot of core x264 scenarios. |
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#46 | Link |
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Join Date: Jun 2019
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August 2023 patent list
Small update, a newer patent list is available (August 1, 2023).
I didn't notice earlier, because the website changed (from mpegla.com to via-la.com). 19 pages with unexpired patents, 37 pages with expired ones. |
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#48 | Link | |
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https://scratchpad.fandom.com/wiki/M...#H.264_patents So it's not worth holding your breath (when it comes to US patents). I am interested how many EU patents remain active after 17 August 2004 (the date the first version of the H.264 standard was published), since the EU doesn't have a habit of granting multi-year patent extensions willy-nilly like the US does. For example, MPEG4 ASP is still patented in the US (and in Brazil, due to an one-time extension given to some patents in that country) but is royalty-free everywhere else. MPEG LA updates their patents lists every 3 months btw. Last edited by kurkosdr; 27th September 2023 at 15:36. |
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#49 | Link | |
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US9356620B2. It is also worth noting that the ubiquitous high profile was introduced only after version 1 of AVC. |
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#50 | Link | |
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https://www.via-la.com/licensing-2/avc-h-264/ You are correct about the High Profile though: The High profile was added on 1st March 2005, so that's the patent priority date to look for, I guess. |
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#51 | Link | |
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#52 | Link | |
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That would be news to me that the very specific 8x8 Transform of AVC was a standard pre-H.264. |
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#53 | Link | ||
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Last edited by Avclover; 6th October 2023 at 21:04. |
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#54 | Link | |
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Not all encoders and bitstreams use those tools, but some certainly do, or at least can. |
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#56 | Link | |
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Join Date: Aug 2009
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And even if you don't care about Blu-ray 3D playback (say you are making MVC in MP4), then you will do whatever it takes to to not break High Profile anyway. I am sure there are multiple ways to produce a stream that's technically compliant with the latest version of the H.264/AVC standard but breaks the first High profile decoders, but don't do that if you want to get the benefits of the huge H.264/AVC installed base out there. That's true even if we are not talking about hardware players but software players. No real-world H.264/AVC stream out there breaks High Profile, not ones anyone would care about anyway. So, as a person writing a software player, implementing the first version of the H.264/AVC standard that includes the High profile achieves compatibility with practically all real-world H.264/AVC streams out there. Last edited by kurkosdr; 9th October 2023 at 23:19. |
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#57 | Link | ||
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#59 | Link | |
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Last edited by oibaf; 31st October 2023 at 14:49. |
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#60 | Link | |
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It's been 3 months since August 1, 2023, so MPEG LA pushed a new list:
https://www.via-la.com/wp-content/up...tachment-1.pdf ---- Quote:
Last edited by kurkosdr; 1st November 2023 at 17:14. |
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