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Old 2nd April 2015, 07:19   #1  |  Link
LigH
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V-Nova Perseus video [s/codec/noise modeller] announced

It is always again amazing when groundbreaking technologies are announced around the 1st of April; this time, a new consortium named V-Nova claims to be twice as efficient as HEVC while fast enough for realtime HD compression. Does this have any relation to NGIV, or is it just another hoax?
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Old 9th April 2015, 10:05   #2  |  Link
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It is always again amazing when groundbreaking technologies are announced around the 1st of April; this time, a new consortium named V-Nova claims to be twice as efficient as HEVC while fast enough for realtime HD compression. Does this have any relation to NGIV, or is it just another hoax?
Announcement came on April 1st but I hope its real.
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Old 9th April 2015, 12:36   #3  |  Link
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Announcement came on April 1st but I hope its real.
Yeah, the announcement is real, that's for sure. Unfortunately, the claims and promises about all superiority of their codec in that announcement are not.
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Old 12th April 2015, 05:21   #4  |  Link
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Is there a possibility to get funding for independent research projects like NGIV?

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Yeah, the announcement is real, that's for sure. Unfortunately, the claims and promises about all superiority of their codec in that announcement are not.
oh, that's unfortunate.
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Old 15th April 2015, 21:31   #5  |  Link
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In there Full Press Release (PDF) they have endorsements of Broadcom and EBU.
Well this makes me realy look forwards to the NAB Show 2015 (Las Vegas, April 13-16),
for now we can only wait untill the other shoe drops.
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Old 16th April 2015, 19:40   #6  |  Link
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In there Full Press Release (PDF) they have endorsements of Broadcom and EBU.
Well this makes me realy look forwards to the NAB Show 2015 (Las Vegas, April 13-16),
for now we can only wait untill the other shoe drops.
Not to get things on-topic, but I just got back from five days at NAB. I didn't see or hear anything about Nova there, nor NGIV (although that gets a pass based on not having made extraordinary claims).

Did anyone learn or see anything? The codec buzz and demos at the show were all HEVC for new stuff. Very little MPEG-2 compared to past years. Tons of AVC, of course, but that wasn't what was getting really highlighted.
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Old 16th April 2015, 20:37   #7  |  Link
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Well @ the VideoHelp forum there is photographic evidence of their presence.
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Old 16th April 2015, 20:42   #8  |  Link
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Well @ the VideoHelp forum there is photographic evidence of their presence.

Thanks. I know some of those guys, including one I've worked with quite closely and fruitfully with in recent years. I'm taking this a lot more seriously now. The use of non-standard codecs in backhaul certainly has happened before. And VisualOn already supports software decoders, so adding a new one could make sense for them.


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Old 17th April 2015, 19:29   #9  |  Link
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Remember DivX testing their new codecs with the community here. Even though Atéme could not compete with x264 after all, discussing flaws and possible improvements here improved their code to some extent. I hope the V-Nova developers won't be afraid to share a codec for discussion and improvements as well, may it be as basic as Daala's, possibly with a date killswitch... Here at doom9 they will find people with technical background, able to detect flaws and to provide suggestions.
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Old 18th April 2015, 10:01   #10  |  Link
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Can there be any more buzzwords?
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Old 18th April 2015, 19:30   #11  |  Link
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Can there be any more buzzwords?
Always. The press release didn't even use "disruptive" .

No one ever ran with my slogan for VC-1:
"Adaptive Deadzone - it's not a threat, it's a promise."
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Old 17th July 2015, 18:12   #12  |  Link
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“We don’t touch lots of the standards. We only touch one very tiny thing, which is the elemental stream and some of the transforms. The standardization worries are misplaced. It works, it is inexpensive, so where is the problem and why is there a need to rubber-stamp PERSEUS with a standardization body?"

He also emphasizes that in the real world, PERSEUS is not an alternative codec to H.264 or HEVC but will be used with encoders that also have these compression capabilities. So the expectation is that it will be offered to platform operators by encoder vendors who license PERSEUS as an option. Meardi emphasizes that this new codec is not going to create a fork in the road in the current upgrade process, which until now has been a straight and clear route from H.264 to HEVC encoding.
Sounds like requantization in some different HVS way ?
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Old 17th July 2015, 20:14   #13  |  Link
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Sounds like psy.
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Old 18th July 2015, 03:31   #14  |  Link
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I haven't seen anything real yet.
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Old 18th July 2015, 08:30   #15  |  Link
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On their team is at least one of the Engineers of the Super-FX GPU (Argonaut Games London)

Luca Rossato is the Chief scientist worked on MPEG mainly for Telecom Italia (he is credited with 25 years of MPEG experience)

Guido Meardi seems the Mckinsey Super Econimics Brain hes also mentioned as Inventor in the Patents application though, he doesn't speak like a total IT noob about Perseus

Before this he was mainly active in Automated Lean Production optimization

Yeah it sounds something they could have contrubuted to the standardization process of H.265 but they didn't VC-1 all over again only that it's not a whole codec but more a subset it seems.
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Old 23rd July 2015, 01:39   #16  |  Link
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I read that Airbus has licensed it to transmit HD video over 3G...

Last edited by roo1234; 23rd July 2015 at 02:06. Reason: Wrong company
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Old 23rd July 2015, 07:50   #17  |  Link
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I wouldn't wish anyone to discover being a hype victim...
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Old 24th July 2015, 09:57   #18  |  Link
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I wouldn't wish anyone to discover being a hype victim...
Do not make yourself a victim prematurely...
Especially since we see their faces.
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Old 30th July 2015, 02:01   #19  |  Link
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I saw their public demos at NAB and they were impressive, but they've been very secretive about giving private demos or hands-on access to codec tools. Their leadership and engineering roster seems legit, but the way they're going on about it definitely screams "vaporware".
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Old 30th July 2015, 15:15   #20  |  Link
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I saw their public demos at NAB and they were impressive
Hi! What impressed?
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